Marketing Dictionary

SEO and Digital Marketing terms and definitions you need to know.

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What is Google search console - Accuranker

Google's search console has multiple helpful features, such as checking sites for indexing errors, site speed and measuring traffic and…

What is Google Trends - Accuranker

Google has a platform where you can explore data visualizations on the latest search stories, trends, and topics. It also analyzes…

What is Google Analytics - Accuranker

Google Analytics is a web analytics platform used to track and report on audience behavior, content performance and traffic sources.

What is Geographic Modifier? - Accuranker

A geographic modifier, (also known as a geo-modifier, location modifier or location qualifier), is a part of a search term which references…

What is Google Panda Update? - Accuranker

Panda is the name given to a major Google algorithm change which took place in 2011. This update focused on quality, with the aim of…

What is Google Penguin Update? - Accuranker

Penguin is the name given to a major Google algorithm change that took place in 2012. This update focused on decreasing the rankings of…

What is Google Sandbox? - Accuranker

The Google Sandbox refers to an alleged filter which stops new websites from reaching their full ranking potential for several months after…

What is Google keyword planner - Accuranker

Google keyword planner is a keyword research tool by Google to help you research keywords for search campaigns. You will need a Google…

What is Google Hummingbird Update? - Accuranker

Hummingbird is the name given to a major Google algorithm change which took place in 2013. This update improved the accuracy of natural…
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