Marketing Dictionary

SEO and Digital Marketing terms and definitions you need to know.

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What is Minification? - Accuranker

Minification, (also known as minimisation) is the process of removing all unnecessary characters from the source code of a webpage. Doing…

What is Meta Refresh? - Accuranker

A meta refresh is an HTML meta element which is used to automatically refresh a webpage after a given time interval. It can also be used to…

What is Mobile-First Indexing? - Accuranker

Mobile-first indexing means that Google mainly uses the mobile version of each website’s content for indexing and ranking. Prior to 201…

What is Microdata? - Accuranker

Microdata is one of the two standardised formats (syntaxes) of structured data which can be used with Schema.org to mark up websites. The…

What is a manual action - Accuranker

Google will take manual action on a website after a human reviews and confirms if the website has failed to follow Google’s Webmaster…

What is a meta description - Accuranker

Meta description is the description you need to add to the head section of an HTML document. It acts as a brief explanation of a page's…

What are meta tags - Accuranker

Meta tags are the information that appears on the web pages to explain the search engine content. Title tags and meta descriptions are the…

What are Microformats? - Accuranker

Microformats (which can be found at Microformats.org) is a vocabulary of tags which can be added to HTML to improve the way that search…